How To Use Instagram To Grow Your E-Commerce Business (With Zero Budget)
Instagram has over 800 million monthly active users and the platform is a great marketing tool if utilized effectively. Even though it has seen massive growth, it’s still fairly easy to increase your followers and reach your target market organically on the visual-based social media platform. Let’s take a look at ways you can use Instagram to build your brand and grow your following without spending any money on advertising. Make Sure Every Post Exudes Your Brand Image Instagram is all about the aesthetic. The images should be impeccable as should the feed, so it’s important to take time to plan out what your feed strategy will be and then publish photos accordingly. For example, many companies will alternate images from a product shot to a lifestyle shot, or will pick one filter that they use across the board. Whatever your artistic vision, it’s important to stick to it religiously so your Instagram feed tells a compelling story and convey’s the lifestyle of your targe